This from Mobileburn.....

Today J.D. Power and Associates released data from its 2008 Volume 2 Wireless Retail Sales Satisfaction Study. The semi-annual study measures consumers' overall satisfaction with major wireless carrier branded stores and is based on recent purchase experiences. The four leading factors, in order of importance, were:

• Sales staff
• Store display
• Store facility
• Price/promotion

Study results show that Verizon Wireless ranked the highest when it came to overall in store consumer satisfaction, especially in store facility, display, and price/promotion. Verizon is followed closely by Alltel, both ranking above the industry average.

Based on a 1,000 point scale, the study showed the following rankings:

• Verizon Wireless - 715
• Alltel - 710
• T-Mobile - 698
• AT&T - 691
• Sprint Nextel - 669

Other interesting data revealed by the study shows that the average wireless retail transaction takes 1 hour to complete, an increase of four minutes from the last reporting period.

The J.D. Power and Associates 2008 Wireless Retail Sales Satisfaction Study - Volume 2 is based on responses from 6,131 US wireless consumers who have completed a retail sales transaction within the past six months. Respondents were surveyed between February and June of 2008.