Supposedly the plan is for developers to submit their applications to T-Mobile for placement in its new application stores, and any sales will result in a revenue split based on the type of application. Simple applications like single player games would earn the developer a larger share of the sale price, while applications that rely more heavily on T-Mobile's network (streaming TV, for example) would see T-Mobile earning a larger percentage.

See the full story at Mobileburn.

I think it's generally a good idea. It'll allow smaller developers to get their products noticed more easily. I wonder how it will affect the established developers though. They either take a hit on their profits by going with TMob or risk losing the exposure by not being included.

I think this is a great opportunity for the "little guy" to have their apps noticed and used.....what a great way to build reputation and creditbility...

Are we likely to see more advertising from the already setup app sites?

It would be great to see client versions of our favourite app sites pop up.

A client version of Handango? PockeSoft? and PocketGear?

 I've been trialing an iphone on the side (in conjunction with my win mo device of course!) to get familiar with it, and the app store is one of the best features of it. If this was available for windows mobile I would use this feature all the time.